Take a leap
to success

Your local gateway to global growth

Global marketing truly opens up with Referro | BBN The Netherlands, the B2B marketing agency that’s proudly affiliated with the prestigious BBN global network. From our launch base at Brainport Eindhoven – one of the world’s leading technology hotspots – we provide clients with crafted and tailored B2B marketing solutions that resonate locally and reverberate globally.

Step into a world of reduced B2B complexity

We know that markets and the intricacies of digital marketing are becoming increasingly complex for B2B marketers. Add to that the challenges posed by regional and cultural differences, as you seek to expand across national borders.

The reality is, you don’t have to manage different specialized agencies to succeed. With Referro, you’ll have access to B2B’s best subject matter experts, resources, and support – either in The Netherlands, through our global gateway, or both. We make it easier to navigate new markets, localize your brand, and reach a truly international audience.

Growth beyond borders:
our support

Referro has a 30+ year track record of solving local and international B2B marketing challenges, so we have expertise across numerous industries – and particularly, in the technology, manufacturing and energy sectors. We’ve also used our skills across marketing borders: successfully deploying our B2B expertise for retailers as a new service offering.

You won’t find generic me-too marcomms solutions at Referro. We prefer to listen to your goals and challenges to work out how we can best help, whether that’s improving existing processes, providing end-to-end services, or helping you realize a business objective.

From strategy to optimisation, every step counts

Strategise & Plan

A goal without a plan is just a wish

It’s vital to have a clear picture of your marketing campaigns and goals, particularly for complex B2B buyer journeys. We help you hit the ground running with market research, competitor analyses, customer insights, and more.

By investing time to really get to know your business, we bring thinking, solutions, and recommendations to help achieve all your business goals.

Create & Design

The number 1 search engine is your mind

Creativity injects vitality and originality into your brand, elevating it above the mundane. From visual design through to storytelling, Referro strives to make strong emotional connections with your audience, influence their buying decisions, and create demand.

Connect & Engage

Relationships matter! B2B success starts with building trust

Referro has lengthy experience of building quality leads through targeted and personalized communications, and by leveraging data and analytics. Leads, growth, and sales are core to our business – and central to what we deliver for our B2B clients.

Activate & Optimize

When you think you’re ready, that’s when it begins

We integrate and activate campaigns across a wide range of platforms, continually looking at real-time metrics to optimize performance and marketing spend. It’s how we return maximum results for your campaigns.

Our Global B2B Partnership

We represent BBN in The Netherlands. Referro is your gateway to expertise in local, regional, and global markets, with access to native language communication professionals. Harnessing the collective expertise of BBN, we bring you a world of strategic insights, creative brilliance, and data-driven precision. Our clients benefit from vast industry expertise and insights across many sectors. We integrate delivery teams based solely on your business needs, so we’re more agile than a single, large agency. Let’s go global!

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Our work

We’ve given hundreds of B2B brands a boost. Take a look at the creativity, strategic thinking and services that Referro offers in some of our case studies.

More case studies 

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Major brands who gave us their trust

Latest insights

BBNmixtape – #40 WorldFest 2024: The B2B Revolution is Here

Cutting through the clutter of information to bring insights and wisdom for creating lasting impact in B2B marketing.

BBNmixtape – #39 Global to Local: The case for localization with Geri Sancho of LinkedIn

Cutting through the clutter of information to bring insights and wisdom for creating lasting impact in B2B marketing.

BBNmixtape – #38 Thought Leadership with Raffy Vota of LinkedIn

Cutting through the clutter of information to bring insights and wisdom for creating lasting impact in B2B marketing.

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“What I really like about Referro’s approach is the fact that they take overall responsibility and continue to search for improvements and new ways.“

  • Camilla Abrahamsson
  • Marketing Manager | Cadmatic